How AI Crawls Websites: GEO Files vs Unstructured Crawling
How Does AI Crawl Websites With GEO Structured Files? The way artificial intelligence crawls and processes websites is fundamentally different from traditional search engine crawling – and most website owners have no idea what’s happening when AI systems visit their sites. Understanding how AI large language models (LLMs) crawl websites and how the presence or […]
GEO vs AEO: What Digital Marketers Should Know About AI Visibility
While most marketers are still perfecting SEO strategies for Google, a new discovery landscape has quietly taken over: AI search. Your future customers are asking ChatGPT, Claude, Perplexity, and Google Gemini questions like: “What’s the best B2B CRM for a growing startup?” “Which marketing agency specializes in eCommerce?” “Who do you recommend for website design […]
Why Structured Data is Essential for AI Search
As AI assistants replace search engines, marketers who prepare their websites for machine understanding will own the conversation Your customers are increasingly using ChatGPT, Claude, and Perplexity to conduct searches and ask questions. And if your website isn’t speaking their language – the language of structured data – you might as well not exist. Traditional […]